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Discover Wishi
Wishi is your smart online shopping companion, helping you reduce impulsive purchases by encouraging you to pause and reflect before each purchase, preventing regret and financial stress
Team:
Bar Komforty
Interactive Communication Student
Shir Pinker
Interactive Communication Student
Tal Ravid
Interactive Communication Student
Shachar Yehuda
Psychology Student
Hodaya Peretz
Psychology Student
Strategic Shopping
The application allows users to set a personalized monthly budget and create a wishlist of items they want to purchase by category, aiding in prioritizing spending on genuinely desired items. By setting these parameters, Wishi reflects to users where they stand compared to their goals, thereby ensuring that their spending aligns with their personal financial objectives and true needs.
How does it work?
Wishi operates in the background, monitoring user activity. When an item is added to an online cart, Wishi compares it to the monthly budget and wishlist. It provides real-time alerts to encourage pausing and reconsidering purchases, shifting users from instinctive System 1 thinking to deliberate System 2 thinking.
The alerts indicate whether the product is on the wishlist and within the monthly budget, across four scenarios:
Fits the budget and is on the wishlist
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Doesn't fit the budget but is on the wishlist
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Fits the budget but not on the wishlist
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Doesn't fit the budget and not on the wishlist
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Discover our weekly blog documenting the creation of Wishi. From challenges to breakthroughs, join us on this exciting journey.
Ready to explore? Click below to read our blog